企業(yè)網(wǎng)站建設(shè)如何體現(xiàn)價值
Excellent website certainly represents the corporate image of excellence! Rather crudely made website how to make customers have confidence in the enterprise? Is to pay close attention to enterprise's website construction in new directions, set many years of experience in the construction site, for enterprises carefully constructed the most professional, most practical, with an international standard of digital platform.
大部分企業(yè)初期建網(wǎng)站時對公司北京網(wǎng)站建設(shè)并沒有深刻的認(rèn)識,尤其是中小企業(yè),初期建網(wǎng)站多為試探性操作,有的只是簡單的幾頁介紹而已,網(wǎng)站信息、技術(shù)含量很少,再加上設(shè)計公司魚目混珠,因此,網(wǎng)站在企業(yè)運營中的作用并不明顯。當(dāng)然,企業(yè)網(wǎng)站建設(shè)是一個不斷完善的過程,那么,企業(yè)在網(wǎng)站更新過程中應(yīng)該注意哪些因素,才能讓網(wǎng)站發(fā)揮更大的作用呢?
Most of the initial construction site on the company website construction in Beijing and no deep understanding, especially small and medium enterprises, the initial construction site for the exploratory operation, and some simply a few pages of introduction only, website information, technical content is little, coupled with the design company order mixed beads, therefore, the website in the operation of the enterprises effect is not obvious. Of course, the enterprise website construction is a process that perfects ceaselessly, then, enterprise website update process should pay attention to what factors, can make your site to play a greater role?
1、網(wǎng)站內(nèi)容(Website content)
瀏覽Internet,會發(fā)現(xiàn),大多數(shù)中小企業(yè)網(wǎng)站欄目劃分趨于一致:公司簡介、產(chǎn)品/服務(wù)介紹、聯(lián)系方式等,在版式設(shè)計上也基本上是上下分欄、左右分欄等方式,不會利用富于企業(yè)特點的圖形或文字裝飾網(wǎng)站,網(wǎng)站設(shè)計沒有個性,如果說這樣的網(wǎng)站沒有取得預(yù)期的效果并不為怪。這似乎成了一種模式,邁淘 可以以此為模板套在大多數(shù)企業(yè)的網(wǎng)站中,這相對而言還不重要,網(wǎng)站的內(nèi)容安排才更重要。舉例而言:網(wǎng)站在介紹產(chǎn)品或服務(wù)的時候,是否站在客戶的角度去介紹了呢?客戶會關(guān)心產(chǎn)品什么內(nèi)容?產(chǎn)品或服務(wù)介紹在多大程度上能夠打消客戶的疑問?網(wǎng)站內(nèi)容是否有親和力,能夠迅速拉近與客戶的距離?我們說,企業(yè)建立自己的網(wǎng)站,除了宣傳自己、展示自己,更重要的是如何為企業(yè)帶來利潤,通過網(wǎng)站,使更多的潛在客戶變成實在的客戶!因此,邁淘網(wǎng)絡(luò)建議打算重新建設(shè)網(wǎng)站的企業(yè)仔細(xì)考慮網(wǎng)站內(nèi)容的安排,同時客戶有權(quán)利向設(shè)計公司咨詢,他們有義務(wù)解釋客戶的各種疑問,協(xié)助客戶重新對網(wǎng)站進(jìn)行規(guī)劃。
Browse for the Internet, can discover, the majority of small and medium enterprises website column partition tends to be consistent: company profile, product / service, contact, in the format design is basically are the upper and lower columns, columns, about, will not use the full enterprise features graphics or text decoration website, website design no personality, if say this site has not achieved the expected effect is not to blame. It seems to be a model, to Amoy can use this as a template set in most enterprise website, this relatively less important, website content arrangement is more important. For example : the website introduced a product or service when, whether from the perspective of customer to introduced? Customer care products what contents? Products or services introduced to what extent can eliminate customer questions? Website content have affinity, can rapidly closer and closer to our customers? We say, enterprises to establish their own web site, in addition to promote themselves, show themselves, more important is how to bring the profit for the enterprise, through the website, the more potential customers into real customers! Therefore, a proposed plan to Amoy network construction site enterprises consider website content arrangement, while customers have the right to design advisory company, they have the obligation to explain a variety of customer questions, to help customers to the website planning.
2、技術(shù)問題(Technical problems)
首先應(yīng)該說明的是,我們并非鼓動企業(yè)在自己的網(wǎng)站中加大技術(shù)含量。實際上,重要的是所使用的技術(shù)在多大程度上實現(xiàn)了預(yù)期的功能或者說網(wǎng)站所要的功能需要什么樣的技術(shù)實現(xiàn)比較經(jīng)濟(jì)劃算。而我們在與企業(yè)的接觸中,常常碰到這種情況:網(wǎng)站中使用了先進(jìn)的技術(shù),當(dāng)然進(jìn)行了大筆的投資,但實際上所實現(xiàn)的功能通過其他方式,很低的投入就可以實現(xiàn)!但是企業(yè)并不了解這些。我們沒有必要去探討設(shè)計公司的好壞,我們想要說明的是企業(yè)在自己的網(wǎng)站建設(shè)中一定要盡量多了解些信息,多做些比較,同時要慎重審查他們所提交的網(wǎng)站設(shè)計方案。網(wǎng)站建設(shè)實際上并不是一個簡單的工作,如何站在企業(yè)的角度去規(guī)劃、營造一個實用的網(wǎng)站,投入與網(wǎng)站功能相配套的技術(shù),需要客戶與設(shè)計公司或?qū)I(yè)人員仔細(xì)探討。
First it should be noted that, we do not encourage enterprises in their website increase technology content. In fact, the most important is the technique used in the extent to achieve the desired function or site to function need what kind of technology to achieve more economical. We in the business and contact, often encountered such a situation: sites were used in advanced technology, of course, are a big investment, but in fact the function realized through other way, very low input can be achieved! But the enterprise does not understand these. There is no need for us to explore the design quality, we want to explain is the enterprise on its own website construction must try to know more information, do some comparison, at the same time to carefully review their submitted site design. Website construction is not a simple task, how to stand in the angle of the enterprise to plan, build a practical site, input and website function matching technology, needs of customers and design company or professionals to explore.
3、設(shè)計問題(Design problems)
應(yīng)該說,設(shè)計問題是目前國內(nèi)網(wǎng)站存在的普遍的問題,體現(xiàn)在網(wǎng)站結(jié)構(gòu)、用色、欄目劃分等等,在中港鴻 版式設(shè)計上也基本上是上下分欄、左右分欄等方式,網(wǎng)站不會利用富于企業(yè)特點的圖形或文字進(jìn)行裝飾,網(wǎng)站設(shè)計沒有個性。因此,仔細(xì)選擇一個有設(shè)計實力的公司,是重新設(shè)計網(wǎng)站時很重要的工作。
Should say, the design problem is the current site is the most common problem, reflected in the structure of the site, use of color, column partition and so on, in the Hong Kong Hong format design is basically are the upper and lower columns, columns, about, will not use the full website business characteristics of the graphics or text decoration, web design no personality. Therefore, carefully select a design strength of the company, is to redesign the site is a very important job.
一個網(wǎng)站的設(shè)計成功與否是跟用戶的體驗有很大的幫助的。如果你的網(wǎng)站設(shè)計的給人一種視覺錯亂的效果,那么說明,你失敗了。任何人,包括百度搜索引擎都非常的喜歡簡單大方的頁面。
A website design is successful or not is with the user experience of great help. If your website design gives a visual disorder effect, then, you fail. Anyone, including Baidu search engines are very like simple page.
本文發(fā)布于尚品中國UEO營銷型網(wǎng)站建設(shè)公司http://proteomeinstitute.com/
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